cerise.

Cancellations, late arrivals, parking: your rules in plain sight

Cancellation policies and practical reminders get lost in the middle of a paragraph. A callout puts them where the eye lands.

By Luke SidneyOct 20, 20261 min readWritingToolsEn français

An esthetician brushes a mask onto a client's face

Every salon has three or four sentences everyone must read: when to arrive, the cancellation policy, parking, what to bring. In the middle of a paragraph they vanish. In a box, they jump out.

Three callouts, three jobs

cerise offers three kinds of callout. Pick the one that matches the tone of the message.

These examples are made up for the demo. You know your own rules by heart: write them exactly the way you say them at the front desk.

How to write one

In the editor, the Callout button inserts a block; pick its kind from the list, then write inside it like any paragraph. In source mode, a callout looks like this:

<Callout type="note">
Arrive ten minutes before your appointment.
</Callout>

cerise knows a short list of blocks like this one, and lays them out when you save. A block that is not on the list is refused, with its name in the message, so a post can never show a half-broken block.

One callout per page, usually

If everything is boxed, nothing stands out. Keep the callout for the sentence a client must remember even if she reads nothing else.

Your turn

Try it on this post

Open this post in the editor, change a sentence, publish. Everything works, nothing is kept.

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This is the text as it was typed. The page is built from it when it is saved.

Every salon has three or four sentences everyone must read: when to arrive, the cancellation
policy, parking, what to bring. In the middle of a paragraph they vanish. In a box, they jump out.

## Three callouts, three jobs

cerise offers three kinds of callout. Pick the one that matches the tone of the message.

<Callout type="note">
Arrive ten minutes before your appointment: settling in is part of your time.
</Callout>

<Callout type="astuce">
Parking is free behind the building after 5 p.m.
</Callout>

<Callout type="attention">
Cancellations must be made at least 24 hours in advance.
</Callout>

These examples are made up for the demo. You know your own rules by heart: write them exactly
the way you say them at the front desk.

## How to write one

In the editor, the **Callout** button inserts a block; pick its kind from the list, then write
inside it like any paragraph. In source mode, a callout looks like this:

```
<Callout type="note">
Arrive ten minutes before your appointment.
</Callout>
```

cerise knows a short list of blocks like this one, and lays them out when you save. A block that
is not on the list is refused, with its name in the message, so a post can never show a
half-broken block.

## One callout per page, usually

If everything is boxed, nothing stands out. Keep the callout for the sentence a client must
remember even if she reads nothing else.